Deacon & Son (Swindon) Ltd

Celebrating Life's Moments and Milestones Since 1848

Locations covered: Wiltshire

A family run and trusted jeweller since 1848


A wide range of quality bridal jewellery and wedding bands with options catering to all


On-site bespoke jewellery workshop to create truly 'one-of-a-kind' pieces


Knowledgeable and professional staff to guide you in finding the perfect wedding jewellery

Specialising in Bridal Jewellery, Wedding Bands, Diamonds and Watches, Deacons are a proud 6th generation family run business.

We pride ourselves on our traditional and warm approach to customer service. Our knowledgeable staff will help guide you to the perfect piece for any occasion, whether it be thoughtful bridesmaids gifts or a delicate row of pearls, we are here to make your wedding sparkle.

However, if you are looking for a truly ‘one of a kind’ item, our in-house jewellers can use their expertise to create stunning custom pieces. The only limit is your imagination.

Come visit our showrooms and get the Deacons’ experience you never knew you were missing.


My Fiancé and I visited to Deacons to try and find an engagement ring. Our experience from start to finish was so enjoyable and we felt really well looked after the entire time by Mr Deacon and Nicola. I had a vague picture of what I wanted the ring to look like and each ring that I tried on was just a little bit closer to what I wanted. They listened so carefully to what we liked and took the time to explain the differences between the rings to us and considered the budget we had set out the entire time. In the end, they suggested that I get a custom ring built and when it arrived it was beautiful and very much worth the wait. I always knew shopping for a ring would be a fun experience but I am so so glad we chose Deacons as the experience was even more magical than I could ever have imagined!

Becci